August is an exciting month in the horse show world from top European Championships to the Pan American Games to Pony Finals and more - the spotlight shines on equestrians and their equine athletes. With that in mind, we posed two questions to our horsetech experts on how technology is either changing or will change the way we compete. This month’s questions included: 1) How will technology change the way horse shows are governed? Will technology be seen as a help or will it be scrutinized for giving horse/rider an 'advantage'? 2) If you were a horse show producer - how would you leverage technology to help in providing a better experience?
What integrated ways (or disruptions) will technology change the horse world; please provide an example of what you are currently seeing, planning on offering with your product/service or hoping becomes available?
We hope you are enjoying one of my favorite months: June – a hybrid month – half spring and half summer filled with long sunny days (hopefully) and lower humidity (in the Northeast, at least) and also a perfect month to get to know The Tech Equestrian Advisory Board members. We asked them a range of questions so you cannot only respect their new products/services/apps but appreciate some of their likes and admirations. I know I can relate to many of their answers. Enjoy and happy riding!
One of the beautiful aspects of horses is that they are our partners – whether you are riding competitively or caring and managing them for pleasure. So it seems a natural fit to have partnerships and collaborations when it comes to horse tech providers expanding their offerings. Let’s hear from The Tech Equestrian Advisory Board on how they feel about collaborations and what they are already doing or plan to do when it comes to partnerships.
At The Tech Equestrian we know how important data is to any size business looking to advance their business with the aid of technology. Many of today’s tech enabled businesses are building a one-to-one relationship with their customers by customizing their offerings and experiences. And guess what? It’s getting easier for them to tailor their products & services because the digital footprint you leave every day is expansive and immediately brings to mind the sensitive topic of data privacy.
Let’s ask The Tech Equestrian Advisory Board their thoughts on the best way for tech savvy companies to value and respect their customer’s data and maximize it to expand their offerings – and you be the judge – do you think there is a data dilemma brewing or is it moving business solutions in the right direction?
The technology world is constantly changing and with change comes questions and new ways of thinking. I’m happy to announce that in 2019, you will not be alone when it comes to questions and ideas about technology and how they impact you and your horse(s). Join me on a journey with our 2019 Advisory Board members who come from a host of backgrounds, expertise and experience and who have developed exciting products/services; apps; and wearables to help advance our equines health, performance and safety along with building an exciting new community of connected equestrians.
